Custom Branded Wooden Cutlery for Foodservice Chains

OEM Case Study: Custom Branded Wooden Cutlery for Foodservice Chains

Project Background
A European foodservice brand specializing in takeaway burgers and casual dining was looking for an eco-friendly alternative to plastic cutlery that could align with its sustainability positioning while enhancing brand visibility. The requirement was a custom OEM wooden cutlery set suitable for hot food, takeaway meals, and fast-paced service environments.

OEM Solution
We provided a customized wooden cutlery solution, including wooden forks and spoons, produced from responsibly sourced natural wood. The cutlery was designed to match the brand’s clean and modern image while meeting functional requirements for daily foodservice use.

Key Customization Features

Custom Logo Hot Stamping
The client’s brand name was hot-stamped directly onto the handle, creating a natural, premium look without ink or chemicals.

Optimized Handle Length & Shape
The cutlery was customized for comfortable grip and ease of use with burgers, fries, and side dishes.

Smooth, Splinter-Free Finish
Multi-stage polishing ensured a smooth mouthfeel and safe dining experience.

Food-Grade & Eco-Friendly
100% plastic-free, biodegradable, and compliant with food-contact safety standards.

Application Scenario
The branded wooden cutlery is used in takeaway boxes and dine-in trays, perfectly complementing kraft paper food packaging. It enhances the customer experience while reinforcing the brand’s commitment to sustainability.

Results & Value for the Client

Strengthened eco-friendly brand image at the point of consumption

Increased brand exposure through visible logo placement

Consistent quality supported by large-scale, automated production

Reliable supply for multi-location foodservice operations

Why This OEM Project Worked
This project demonstrates how custom wooden cutlery can function not only as a disposable utensil, but also as a branding and sustainability tool for modern foodservice brands.